Burning sage is a ritual known as smudging. White sage is an herb held sacred by Native Americans for hundreds of years. Used in rituals and ceremonies for centuries, white sage is often burned in a cleansing ceremony used to help people, places, or even objects get rid of negative energy or even bad spirits. White sage is a powerful tool to use to regularly cleanse crystals that you use for protection and healing. White sage can also be used to clear the energy of a room before and after the gathering of groups of people and in the healing room, before and after every client. White sage can clear the energy from just about any object that you feel may have some dense or stagnant energy attached to them.